Tegna News Rebrand

360 brand system for a 46 station news hub that accounts for 32%
of the U.S. market. Includes digital, linear, and print.
Created at Troika.

Named Top 10 Rebrand of 2018 by PromaxBDA.
Viewership increased 19% in first 3 months.

  • Role CD | Concept | Design | Illustration | Copywriting